Long Term SEO Strategy- A Must Have!!

Category:Search Engine Optimization

Every business works for survival and profits. Never can be the goal of any business to shut down and exit from market. And sustenance & survival requires long term efforts from all departments specially the marketing department as they are the face of the company, being the closest link to the customers. The marketing executives better understand customer sentiments, their preferences, the value of customer’s money and most importantly how can a customer be convinced. The scenario marketing has evolved from out bound techniques to Digital Marketing of which SEO is just a small part. But, since fruits of hard work are reaped in the long run same ways SEO strategy must be designed with a long-term vision.

 

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How To Use SEO In Your Digital Marketing Strategy

Category:Search Engine Optimization

The Search Engine Optimization (SEO) involves developing a website that is easy to categorize and find. SEO is an integral part of digital marketing strategies which helps to drive customers to your business through a web portal. With businesses moving beyond national boundaries Yellow pages and Telemarketing have become outdated methods. With thousands and millions of searches conducted every second and every month respectively, there would be a reasonable chunk of people searching for the same services which you offer. So, becoming visible in search rankings or SERP has become the need of the hour. And to maintain that position is a different question altogether. SEO gives opportunities of substantial levels of free advertising; it would make your website rank primarily in the initial pages of SERP, and provide reasonably good ROI.

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Role Of A SEO Copywriter

Category:Search Engine Optimization

Good quality content is appreciated everywhere. Not only the businesses need content to drive traffic to their sites but they also have to please the Google God to give them top rankings and all this can happen with a good content. For writing quality content there is a need of copy writers who can generate original content by weaving and channelizing their thoughts around the topic in question.

Role Of A SEO Copywriter

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Website Traffic VS Conversion

Category:Search Engine Optimization

Everybody knows that for you to make more money over the internet, you should increase your website traffic or conversion rates. The problem is that some don’t know which aspect to focus their resources because there are marketing strategies that produce better returns compared to others. It is essential to analyze every aspect of the revenue stream of your website to improve and determine particular areas that will bring greatest increases in profits.

Website Traffic VS Conversion

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How And What Are Search Engines Reading On Your website?

Category:Search Engine Optimization

Every search engine doesn’t see web pages like the way you do. It can’t process images and translate these into content. A search engine crawls your website through reading the codes created with code languages including PHP, HTML, ASP, and more. A web page that’s made up mostly of images shows mostly blank to search engines.

How And What Are Search Engines Reading On Your website?

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